which template is best for which audience posters are ideal for on-campus promotion most effective for promoting events lectures or exhibitions our postcards are ideal as handoffs promotional piece that’s meant to catch the eye of a prospective or current student and then send them to the web for more information it’s meant to have limited text and a prominent web address our next available option is a program sheet program sheets are for just that promoting programs and courses they provide brief overviews and send the reader to the web to learn more this is also a good option for advancement a rack card is much like the postcard a very brief overview limited text and a prominent web address we want the viewer to be enticed and interested enough to go find more information on the web it also works very well as an insert to accompany other materials for marketing now as you may notice everything ends with a web address we want people to move to the web instead of print print is a temporary item it isn’t kept and people don’t go back to it however people do live on their phones tablets and computers
EHE Brand
College of Education and Human Ecology
